About Nicky Jameson

 Meet Nicky M Jameson a results-oriented Business to Business (B2B) and Social Media Copywriting Expert. 

She specializes in helping mid-sized and entrepreneurial technology companies stay profitable, competitive and successful. Nicky helps her clients succeed by creating persuasive, intelligent lead generating copy for their websites, email campaigns and other marketing communications materials. Her passion is helping Marketers and busniness owners achieve their goals, so that they look good - to their bosses, peers - and even to their competition!

Nicky brings Marketers and Entrepreneurs over 15 years working and writing experience in some dynamic industries including:

• hi-tech and software; 
• software development; 
• real estate; 
• medical publishing and 
• financial services 

With a proven track record gained through business development, sales and marketing roles, Marketers benefit from her excellent business acumen as well as  her persuasive B2B copywriting skills.

Because she understands B2B Marketers as both business people with bottom-line responsibility and multifaceted individuals, Nicky is able to create powerful marketing copy that successfully connects with their prospects. The results? Successful, hype-free marketing campaigns.

Nicky's previous roles include:

• Director of Marketing and Communication at Digital Means, where her sales and business writing expertise helped brand and sell innovative web marketing tools. Her achievements included an 80% increase in revenue compared to previous years, and a 34% increase in new web subscribers. 
• Manager, Client Solutions at Royal Le Page Real Estate Services, Master Franchiser. Given P/L responsibility she developed new products and services, increasing revenue from under $50K to over $250K within a year.
• Project Consultant at Business Systems Group, UK where she successfully managed several financial web projects for the financial services industry

And as a Consultant working in the financial services industry Nicky has also created successful Direct Mail promotions and lead generating campaigns for Small Businesses.

Her experience with, and a natural affinity for, technology and business led her to bring her experience to B2B copywriting and lead generation. An active member of the Toronto Board of Trade and the American Marketing Association's B2B Special Interest Group, Nicky constantly networks and attends events to keep current with best practices in technology marketing, copywriting and social marketing trends, so that she can constantly provide value-add to her clients and increase their competitive advantage. And, as a savvy social networker, she's able to help her clients understand how to use and benefit from this exciting (and often perplexing) new media.

In addition to an MBA from Hull University in the UK, and Certificates in Business Process Management and New Product Development, Nicky is also a Certified Project Manager and a member of the American Writers and Artists Institute (AWAI). She studied AWAI's program for Six-Figure Copywriting and Steve Slaunwhite's Secrets Of Strategic Copywriting program and continually develops and expands her arsenal of copywriting tools and techniques.

Nicky's current clients include Toronto City Events, 5th Route Logistics Inc., and Bakers Wonder Corp. A Londoner, Nicky describes herself as "a Brit who lives in Toronto," after moving here six years ago. When she's not writing, Nicky enjoys playing squash, blogging, travelling, cycling, rollerblading and exploring Toronto.

Nicky is the author of The 19 NEW Rules of Social Media Copywriting - a valuable must-have Special Report for Marketers who want to generate more leads, sales and brand awareness through Social Media.

To engage Nicky for your next marketing assignment, chat about Social Media Copywriting or to find out how her services can boost your next B2B lead generating campaign or marketing communications email her at nicky@copywritingstudio.com  or call toll-free on 1-800-787-5153 or 416 500 3314.